

This Cup Doesn’t Play Nice
Sleepy? Scattered? Still pretending tea can fix that? One sip of this roast and you’re in beast mode. Clean energy, zero crash, and a flavor so bold it could slap you awake. Warning: Productivity may spike. Side effects include wild focus and getting sh*t done.

Green Powder. Big Energy.
Looks calm. Hits different. This isn’t your yoga mom’s matcha—it’s pure mental clarity. Elevate your vibe, detox like a boss, and glow from the inside out. Smooth, powerful, and secretly savage. You’ve never felt this clean on caffeine.
Bestsellers
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Ceremonial matcha
Regular price From Rs. 1,200.00Regular priceUnit price / per -
Organic ceremonial matcha
Regular price From Rs. 1,400.00Regular priceUnit price / per -
Single origin coffee
Regular price From Rs. 550.00Regular priceUnit price / per

Brew & belong
I created alai to change our relationship with caffeine—because we deserve better than burnt coffee and bitter matcha.
Our single-origin coffee is bold, clean, and unapologetically strong. Our ceremonial-grade matcha is made from 100% first-harvest leaves—pure, potent, and never compromised. This is caffeine done right: no crashes, no jitters—just calm focus and clean power that actually shows up for you.
And alai isn’t just about what’s in your cup—it’s about who you become after it. We’re a women-built brand creating space for women to rise, recharge, and yes, absolutely run the world (on matcha, obviously).
— Adhvaitha